
About Us
JCA Financial Solutions is a woman-owned and operated business that has been helping clients run their own businesses for nearly a decade. Unparalleled in its level of personal attention to individual client needs, the company was founded on the belief that everyone deserves, and is capable of, success. Sometimes, we all just need a little support to get there.
JCA’s mission is to provide that support—whether through bookkeeping and account management, guidance during life transitions, or paper and file organization—so that you’re fully prepared to thrive.
JENNIFER APPEL
Founder & CEO
Jennifer Appel has over 25 years of business experience, having founded and owned some of Manhattan’s most famous bakeries—Magnolia Bakery and Buttercup Bake Shop.
Harnessing her extensive skills in operations and small business financial management, she has spent the last seven years supporting other business owners to achieve stellar financial organization and stability.
Jennifer also holds a Ph.D. in Clinical Psychology, which uniquely informs her approach as a financial coach. She has the empathy and understanding it takes to truly support overwhelmed individuals and business owners make sense of money and record-keeping. Whether you need business bookkeeping, aid during a sensitive life transition, or masterful organization of paperwork, Jennifer is here to help you.